Lipstick color isn’t just about enhancing women’s beauty. According to psychologists, the color of lipstick that a woman chooses to wear says a lot about her personality, mood, and emotional state. In this article, we will explore what psychology says about lipstick color choices and what different shades reveal about the wearer.
Red Lipstick Color
Red Lipstick in Media: Confidence, Power, and Feminine
Red lipstick is a timeless classic, and for good reason. According to psychologist Dr. Jennifer Baumgartner, red lipstick is a bold and confident color that is often associated with power and desire. She says, “Red lipstick is the ultimate power color. When a woman wears red lipstick, she is sending a message that she is confident and in control. A study by the University of Manchester found that women who wore red lipstick were perceived as more attractive, confident, and successful.
According to CNN Style, red lips were often associated with morally dubious women: impolite, sexually amoral, and even heretical until the women’s rights movements began to spread. When makeup artist Elizabeth Arden joined the suffrage marches in New York, she handed out tubes of glossy red lipstick to women marchers as a sign of rebellion and liberation. Rachel Felder said at that time: “There could not be a more perfect symbol of suffragettes than red lipstick, because it’s not just powerful, it’s female,”. Now, its status in early Hollywood is a symbol of glamor.
Amber Heard, An Actress & Activist, Loves Red Lipstick
“You don’t have to wear makeup to be powerful, but my God, if red lipstick makes you feel powerful or makes you feel a little bit more empowered that day, then it is your damn right to do so.” Amber Heard
Dana Abu Hasna, A Jordanian Makeup Artist, Loves Red Lipstick
“Red For Love. Red Lipstick Feels Beauty & Power; don’t you see it?” –Dana Abu Hasna
Red Lipstick in Media: Evil, Violence, and Rudeness
On the other hand, there were claims that red lipstick symbolizes evil, aggressiveness, unpopular audacity, selfishness, and charm.
The beauty icon, Angelina Jolie, in the Maleficent Movie (Mistress of Evil), looks gorgeous in red lipstick but is chosen for the role of a selfish and evil woman.
“She gives evil a good name”, captioned on Facebook.
The beautiful Emma Stone in the Cruella movie, Cruella de Vil is known to be mean, selfish, and rude, she doesn’t respect others and breaks into their homes without warning.
“Cruella was born: brilliant, bad, a little bit mad.”, captioned on Instagram.
The Jordanian Makeup Artist, Bana Elayyan shows us the personality and lipstick transformation efficiently of characters through short videos on Instagram imitating Maleficent and Cruella.
Maleficent Transformation in Personality & Appearance Using Red Lipstick, Bana Elayyan.
Cruella Transformation in Personality & Appearance Using Red Lipstick Color, Bana Elayyan.
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Pink Lipstick Color
“Light and medium pink shades of lipstick are understated but classically feminine. Favoring this color can indicate that you are gentle, warm, kind, and intuitive. Cooler pink shades might mean you’re more reserved. These shades work well with both casual and elegant looks and wardrobe choices.” Colors psychology says.
Pink lipstick is a feminine and playful color that can evoke feelings of happiness, innocence, and youthfulness. According to psychologist Dr. Jennifer Baumgartner, “Pink lipstick is a great choice for women who want to evoke a sense of youthfulness and innocence. The lighter shades of pink can also convey a sense of playfulness and fun.”
Pink Lipstick In Media (Golden Globe Awards)
“Pink lipstick is the perfect balance between playful and sophisticated.”, Emma Watson. Research has shown that people tend to respond positively to individuals wearing the color, perceiving them as friendly, approachable, and trustworthy. This can be especially true in professional settings, where soft pink lipstick can help convey a warm, approachable demeanor without appearing too aggressive or confrontational.
Pink Lipstick: Experts’ Thoughts
Rachel Weingarten, personal branding expert: “Pink lipstick can be a powerful tool for self-expression and communication. Wearing a certain shade of pink can signal different things about your personality and mood, and can help you stand out in a crowd. It’s also a way to make a statement and show off your personal style.”
Dr. Victoria Zickler, Color Psychologist: “Pink is often associated with emotions like love, nurturing, and comfort, making it a popular color choice for lipstick. Pink lipstick can make the wearer feel more approachable, friendly, and attractive to others.”
Alexandra Mosa, Beauty Expert: “The psychology of wearing pink lipstick is complex, as it can convey different emotions depending on the shade and texture. A bright pink can signal confidence and boldness, while a light pink can evoke innocence and youthfulness. The choice of a matte or glossy finish can also impact the overall perception, with a glossy finish appearing more playful and a matte finish appearing more sophisticated.”
Dr. Sarah Lund, Social Psychologist: “When women wear pink lipstick, they are often sending a message that they embrace their femininity and are comfortable with their gender identity. Additionally, wearing pink lipstick can also be a form of self-care and self-expression, allowing women to present themselves in a way that feels true to themselves.”
Conclusion
Lipstick color choices are more than just a matter of personal preference. According to psychology, the color of lipstick that a woman wears can reveal a lot about her personality, mood, and emotional state. Whether it’s red, pink, nude, or burgundy, each shade has its own unique connotations and meanings. So the next time you reach for your lipstick, take a moment to consider what message you want to send and what psychology says about your color choice.
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